Our Company Our Agents Our Listings Our Rentals Contact Us
Welcome


Click to view commercial


















Thank you for taking the time to learn about us!

Senior Management Team
Consulting and Support

Executive Summary

Introduction

SF Realty Group of Florida, Inc. (SFRI) is a Florida corporation formed in early 2003, that was designed and created in response to the ever increasing real estate development and migration to Florida. It all began with the novel concept of utilizing small investment outlays from a number of investors, and with that ‘power in numbers’ approach to the market, and subsequently leverage a high volume of both residential and commercial real estate sales activity, as well as residential and commercial land acquisition and development
     SFRI immediately recruited and implemented a team of real estate professionals and entrepreneurs to take advantage of current trends in the Florida real estate market by actively engaging in the acquisition, development and subsequent sales of highly profitable real estate properties and development projects. With this team’s unparalleled contacts in the real estate, foreclosure, development, construction and financing industries, SFRI was poised to make a relatively fast and short term profitable entry into the market, and immediately benefitting investors by access to the profit making skills of its talented team of experts. The utilization of the team’s extensive experience in the real estate, construction, legal and financial arenas, completely eliminates the need for the investor to have any prior knowledge or experience in real estate transactions or investments. Our elite team of senior and support staff include a licensed real estate attorney, a general contractor, an architect, and an electrical contractor, as well as mortgage and title companies. This infrastructure provides the industry training and underpinning of expertise provides the necessary tools to recruit and train the very best real estate sales agents, brokers and broker assistants in the state.
     The combined experience and expertise of this team creates a turnkey real estate buying and selling process that enables the SFRI team to properly and continuously assess its business goals and objectives, and thereby provide a management infrastructure to manage agency offices in a virtually unlimited number of autonomous markets. And since our entire team is Florida based, the critical factor of extensively knowing the dynamics of the markets in which we operate, has and will continue to play a vital role in the prolonged success of this organization. From the top down, this team of real estate professionals is extremely knowledgeable of its market, its industry, and its mission. Such a recipe for success is rarely found, and SFRI takes great pride in the competence, experience and unwavering and scrupulous professionalism. We have set the bar of excellence very high for ourselves, and it is evident and apparent in every operational detail that encompasses the SF Realty business, and the experienced professionals who manage it. Florida ranks second only to Arizona (Phoenix, Tempe) in population growth and migration. There are many factors contributing to the fact that almost 12 Million people migrated to the State of Florida last year alone. As our aging ‘baby boomers’ begin to retire, Florida has long been an obvious retirement destination because of its warm weather, scenic beauty, and relatively inexpensive housing and living costs. If current growth and migration rates are any indication of what is to come, we should expect the number of people moving to Florida to double by the year 2015. That fact alone warrants a serious look at the State’s ability to accommodate this escalating rate of growth. For the most part, the urban and land use planners have done a remarkable job at speculating future needs for additional housing, commercial buildings and other infrastructural needs such as road and bridge expansions, power plants, water and waste treatment facilities, etc. SF Realty is currently active in five of our proposed 22 markets, with the flagship operation being located in Fort Myers. The other three active markets are Cape Coral, Naples, and Ocala/ Gainesville. There are obvious ‘hot spots’ of growth throughout the state, but by large, the growth is statewide and is likely to remain so. Patterns suggest that coastal areas are obviously growing at a much faster rate than more inland areas. However, with respect to appreciation and return on investment, some of the ‘newer’ areas of growth are enjoying noticeably higher overall factors.
     Other appealing mitigatory elements that are contributing to the ever increasing demand for investment related real estate are becoming more evident as well. Unlike an investment in the stock market, which is subject to frequent fluctuations, real estate has consistently provided a reliable, stable, and increasingly predictable return as it appreciates due to the finite nature and scarcity of available land. As investors continue to struggle to find safe havens for their investment dollars, Wall Street continues to find itself under more and more scrutiny from scandalous and illegal accounting practices. As a result, investor confidence continues to plummet, showcasing real estate even more, as one of the safest and profitable investments available. With real estate becoming an increasingly popular investment haven, SF Realty is poised and extensively qualified to assist these investors in making the best possible real estate investments possible.
     The company is currently operational in all of Southwest Florida, with its Corporate Headquarters being located in Fort Myers. We have an office in Fort Lauderdale, which handles operations in and around Broward County, including neighboring Miami-Dade and Palm Beach Counties. The Fort Myers office handles business opportunities from Naples to as far North as Sarasota and Bradenton. This area encompasses the greater Fort Myers area, including Fort Myers Beach, Sanibel and Captiva Islands, Cape Coral, Bonita Springs, Port Charlotte and Punta Gorda. A satellite sales office has recently been opened in Micanopy, FL, to service the Ocala/Gainesville area. Many of these ancillary markets have been targeted to house fully functional and autonomous SF Realty sales agency offices.
     The following areas of the state have been targeted to house SF Realty offices operational within the next 36 months. Jacksonville, Tampa Bay, Bradenton/Sarasota, Gainesville/ Ocala, Fort Pierce/Port St. Lucie, Fort Walton Beach, Lakeland/Winter Haven, Orlando, Naples, Punta Gorda/ Port Charlotte, Miami/ Coral Gables, Tallahassee, Pensecola, Destin, West Palm Beach/Boca Raton, Melbourne/Titusville/Palm Bay, Daytona/Ormond Beach, Port Orange, Panama City and St. Augustine/Palm Coast.